digital marketing skills

The Top Digital Marketing Skills For 2017 And Beyond

The rise in usage of ad-blockers and the increase in ad-blindness spell the need for new digital marketing skills.

Chief Marketing Officers will tell you finding and keeping talent is their No. 1 issue. Keeping their digital marketing skills current comes second.
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asus zenpad 3 8.0 logo

The Asus ZenPad 3 8.0 Review

With a gorgeous 8-inch display of 2,048 x 1,536 pixel resolution, the Asus ZenPad 3 (Z581KL) is the device you would turn your attention to if you weren’t going to purchase the Apple iPad mini 4, which boasts the same screen properties without the front-facing stereo speakers.

Asus chose “In Search of Incredible” as the theme for its line of ZenPad tablets.

Does that theme mean anything or is it just another marketing gimmick? Let’s find out.

But first, a quick video…
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Asus Transformer 3 Pro | 2-in-1 PC Review

During Computex 2016 in Taipei, Asus presented the Asus Transformer 3 Pro for the first time. It was a hybrid beast born to use Asus’s new super bright 12.6″ 3K panel.

The Asus Transformer 3 Pro (official website) is now available with either a Core i5 or Core i7 processor, 8 / 16 GB of RAM, and 256 / 512 GB SSD. Pretty standard in terms of modern-day computing needs.

These specs are offered at a lower base price than the Microsoft Surface Pro 4. We believe this might entice some users to abandon the tech giant for this shy (but shiny!) newcomer.
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Asus ZenWatch 3

Asus ZenWatch 3 Review ( The Good, Bad, & Ugly )

The Asus ZenWatch 3 boasts an energy-efficient Qualcomm Snapdragon 2100 processor and a 1.39-inch AMOLED display with a pixel density of 287 pixels.

The strap is available in genuine leather or rubber. You can choose from black, dark brown or rose-gold and white color.

The Asus Zenwatch 3 price hovers around $229.99. For that price, you will get an Android watch with a luxurious look and feel.

To clear things first, don’t expect a fully-detailed Asus ZenWatch 3 review. Rather, I’ll just highlight the good, the bad, and the ugly things I found in this Android wear gadget.
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The X Effect Will Set You Free & You Should Start Using It

What is the X Effect, anyway? No, it doesn’t have a connection with that former television program, or does it? Hmm, rekindling an old relationship? Deciding whether to stick with the more recent or newer one? Or returning to the “eX” could be a habit that needs an X Effect adjustment.

What can be said in the wacky, climb-to-the top in two seconds world of business that requires 24 hours of input and then some on a daily basis? It takes lots of discipline just to remain focused on everyday tasks, which can be difficult, but not impossible with an X Effect strategy to bolster willpower and inspire release from bad habits and set new ones in motion.

Obviously, with the drudgery of getting ahead and prioritizing in life, it’s a whole lot easier just to slip into pleasurable habits that take up time with limited input, rather than diverting energy to a realistic goal that takes time and energy. If getting rid of old habits and establishing new and productive ones is part of your plan, then the X Effect principle is a good place to start.
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writing copywriting digital marketing

Top Copywriting Books in 2016 and Why You Should Read Them

Copywriting books are aplenty, but the good ones are hard to find. This year, many promising copywriting books were published. To dig out the real good ones, I asked my copywriting sensei to choose his best copywriting books in 2016. And thus, the following list came to exist. For reasons beyond me, my sensei prefers to remain in the shadows, with his real identity held as a secret.

Copywriting is a skill you need to master. Even if you hire the best of marketing copywriters, you need to have a vision, strategy, and action plan. Those books below will help you to achieve this. Read on.
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Samsung Gear IconX Review; very light yet short-lived

The Samsung Gear IconX headphones are entirely wireless and Bluetooth ‘light’ earbuds.

They offer many highly innovative “smart” features like:

  • A built-in 4gb music player,
  • an independent exercise tracker,
  • and a heart rate monitor for fitness and exercise purposes.

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Email Marketing Tips & Tricks, Tested & Trusted

Lots of good email marketing tips are all over the internet… but here I shall share the best tips that I’ve learned during my work as a marketing copywriter.

eMail marketing is still relevant in today’s online marketing activities.

Lots of businesses rely mainly (and in some cases only) on sending out marketing emails to generate sales.

Companies sending several million emails each month is quite the norm.
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SanDisk Ultra II 480 GB SSD Review

SanDisk Ultra II was the SSD drive I’ve decided to buy (purchase link) based on Amazon’s top selling SSD drives list. It came third on the list in the top Internal Solid State Drives offering SATA 3 connectivity. The 1800+ favorable user reviews helped me to seal the deal. I needed that SSD drive for my Lenovo cheap laptop. I was getting tired of the long waiting time for Windows to load and for my applications to work.

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