Copywriting books are aplenty, but the good ones are hard to find. This year, many promising copywriting books were published. To dig out the real good ones, I asked my copywriting sensei to choose his best copywriting books in 2016. And thus, the following list came to exist. For reasons beyond me, my sensei prefers to remain in the shadows, with his real identity held as a secret.
Copywriting is a skill you need to master. Even if you hire the best of marketing copywriters, you need to have a vision, strategy, and action plan. Those books below will help you to achieve this. Read on.