By: // On 10 November 2013 // in Biz, Social Media, Tech

My Top Five Marketing Tips For Startups

Marketing works on a case by case basis. No two companies are the same and some forms of marketing work better on some companies more than others. However, I have decided to write down my own personal list of tips, for both online and offline marketing. I want to make it crystal clear from the beginning that not all of these tips are necessarily relevant to your company.

As it is always the case with any type of marketing tips, you should think about – and consider – each tip, and ask yourself: “is it a good idea for my company?” Having said this, you should not let your fear stop you from trying out new ideas and tips. Let’s get going:

By: // On 5 November 2013 // in Lifestyle, Tech, Travel

A traveler may not be around for Christmas, but there’s no reason to forget their Christmas gifts. While it can be hard to shop for a traveler who is rarely at home long enough to need much, there’s many options out there that would make a jet setter smile, specially if he was an Aussie.

This is my personal list of top 10 Christmas gifts any traveler would love and appreciate as a gift, from the mind of a professional Aussie backpacker, yours truly, who is currently planing to spend his coming two years traveling the world (but that’s another story).

By: // On 2 November 2013 // in Lifestyle, Travel

San Francisco in 24 Hours: Must See Places on a Day Trip

San Francisco is one of those magical cities that lives up to everything you’ve ever heard about it. The diversity of the city, the natural beauty, the great places to dine, cultural landmarks…the list goes on and on. It’s a city loved both by Americans and Internationally as a major West Coast headquarters.

I must admit: it is nearly impossible to “see” San Francisco in 24 hours. You could probably LIVE in San Fran your whole life and still not really see the city. But that’s okay- just play along. This is what I would do if given a day in San Fran and had to make the most of it.

By: // On 30 October 2013 // in Lifestyle, Travel

Top 5 Australian Universities For The Foreign Student

Australia is a land known for its beautiful scenery and relaxing, laid back lifestyle. It’s also a country that takes in a high amount of foreign students into its universities. Australia is an attractive place to study, and It has world-class facilities, many of its universities are world-renown and offer students opportunities that aren’t to be found elsewhere.

It’s no surprise that this list isn’t based on academic performance for each uni, but rather on the city each university is in. Most Australian universities will give you quality education, but not all of them will give you the experience that the ones named here can. Let’s start:

By: // On 28 October 2013 // in Biz, Tech

Startup Stories: a Videogames Audio Company

Today I’m interviewing Boston-based videogames audio company Bombadeer Studios. They’ve been on the go for a few years now, and have plenty of experience they’re willing to share. They’ll be talking about everything from the troubles of working in a highly-competitive industry to how Reddit has helped grow their company.

I want to start by thanking Liz (Sound Designer, Musician, VO Director) for taking the time to answer my long list of questions.

By: // On 23 October 2013 // in Lifestyle, Travel

Los Angeles in 24 Hours: Must See Places on a Day Trip

Los Angeles seems to be the type of place you either absolutely love or never want to visit again. But I think the people who say they hate it have only seen the tourist traps; not that the touristy places aren’t worth a visit, but there is so much more to L.A. than the Hollywood Walk of Fame!

The city is so diverse in terms of food, landscape, and entertainment, you could easily spend a week or more exploring. But let’s say you only have 24 hours to squeeze in as much as you can. Here’s where to go to get a real taste of everything L.A. has to offer.

By: // On 20 October 2013 // in Biz, Social Media, Tech

Why Did Google Change Their Ad Policy

As I’ve written before, technology companies are skilled in the art of making decisions without much real logic behind them. Even now, Google’s most recent policy change isn’t as drastic as the examples I listed before, yet it is equally mind boggling. Your name and face photo can and will be used in Google ads from 11th November 2013, unless you opt out.

Google’s stock (GOOG) recently entered the “$1000+ dollar club“, closing at $1,011 and thus pushing their current market value to around $334bn. Now, the question that forces itself is: with all these record profits, why is Google making such a rash decision to start using your face in their online ads, using your Google+ profile as the source of your photos.

By: // On 16 October 2013 // in Autos, Lifestyle

Top 5 Cars To Buy For Under $15,000 (And Why)

The year 2013 is already coming to a close, and it was a decent one for the car industry. But 2014 is just around the corner, and the new models are already hitting the market. If you have been looking to get a new car, but don’t want to break the bank, you can find some great options for under fifteen grand.

 Here are the top 5 cars to buy for under $15,000.

By: // On 10 October 2013 // in Lifestyle, Travel

10 Restaurants You Must Try in Las Vegas

Sin City is home to some of the most extraordinary restaurants in the world. Some are managed by celebrities, some have celebrity head-chefs. But everyone knows about those must-try ritzy restaurants (Like celebrity chef Gordon Ramsey’s Pub & Grill).

What about all the off-the-beaten-path places that most visitors are unlikely to pass by? There is some seriously good eats in Vegas, and these are the top ten you should know about:

By: // On 6 October 2013 // in Lifestyle, Tech, Travel

5 iPhone Apps For Driving Across the US

There is nothing quite like a road trip. Exciting, spontaneous and giving you a deep look at the country you are exploring, there is a reason the best buddy films begin in a car. Of all of these adventures, the Great American Road Trip is probably the best known. Many people have made their way from state to state, seeing the US the way it was always meant to be seen.

If you are reading this, chances are you are planning the same kind of excursion. You also have an iPhone, which is going to become your best tool during your holiday. Here are five of the best iPhone apps for driving across the US.

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