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Lots of good email marketing tips are all over the internet… but here I shall share the best tips that I’ve learned during my work as a marketing copywriter.

eMail marketing is still relevant in today’s online marketing activities. (And poised to stay there for some long time)

Lots of businesses rely mainly (and in some cases only) on sending out marketing emails to generate sales.

Companies sending several million emails each month is quite the norm.

More  than 205 billion emails were sent out every day in 2015. (Source: Email Statistics Report, 2015-2019, RADICATI.)
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Cars in UAE enjoy a very lucrative and dynamic marketplace, both on the demand and supply level, when compared with any other country in the world.

For example, used cars in UAE are generally much more expensive than used cars in Latin America, Asia, and Africa.

A report by auto marketplace Carmudi.com, revealed that used cars in UAE cost an average of AED 90,000 ($24,500), more than other cars in other markets.

The report also revealed that car owners in the UAE generally change their car three times more their peers living in other places of the world.
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For anyone who is into the Public Relations scene in UAE in general, and Dubai in particular, Alexander McNabb will be a familiar name. He is so active on social media channels, many PR companies mention him on their Twitter accounts. Dubai Radios will have him as a guest or call him for a comment. He also consults for Spot On PR agency as well as other clients. It was time to hear straight from Alexander McNabb on Wajeez. Prepare to be amazed with some PR informed tips and opinions.
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Holiday shoppers are not shopping online as one would expect. During the 2013 holiday season, US online sales surged 9%, while shopping at physical stores was up by just 2 percent, when compared to 2012 figures.

According to research firm comScore, during the two-month season that ends on New Year’s Eve, shoppers spent $9 in physical stores, and only $1 online.

Why? Online stores still didn’t fully solve many of the problems that made shoppers avoid buying online completely. Below, I list the main reasons for not shopping online, according to surveys and researches.
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Every now and them, I try to do an email Q&A session with online stores’ owners and webmasters, to ask them key questions about issues such as which platform to use, marketing plans, boosting sales, etc. The insightful answers I receive are shared with you here. Today, my guest is Allen Wesson from ScreenPrintingSupply.com (Link) who will take us through his everyday tasks, and how he runs the online store of Texsource, from his office in North Carolina.

Q: Tell us more about ScreenPrintingSupply.com?

A: ScreenPrintingSupply.com was founded in 1997 in Kings Mountain, NC where it remains today. We are a supplier to the screen printing, embroidery, and sign making industries. We also have distribution locations in Georgia and Indiana, US. There are approximately 20 employees.
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Make no doubt about, there are no marketing tips that fits all. Marketing works on a case by case basis. No two companies are the same and some forms of marketing tips work better with some companies more than others.

However, I have decided to write down my own personal list of online and offline marketing tips. I want to make it crystal clear from the beginning that not all of these marketing tips are necessarily relevant to your company.

As it is always the case with any type of marketing tips, you should think about – and consider – each tip, and ask yourself: “is it a good idea for my company?” Having said this, you should not let your fear stop you from trying out new ideas and tips. Let’s get going:
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As I’ve written before, technology companies are skilled in the art of making decisions without much real logic behind them. Even now, Google Ads most recent policy change isn’t as drastic as the examples I listed before, yet it is equally mind boggling. Your name and face photo can and will be used in Google Ads from 11th November 2013, unless you opt out.

Google’s stock (GOOG) recently entered the “$1000+ dollar club“, closing at $1,011 and thus pushing their current market value to around $334bn. Now, the question that forces itself is: with all these record profits, why is Google making such a rash decision to start using your face in their online ads, using your Google+ profile as the source of your photos.
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Online recruiter CyberCoders.com released the year 2012 results of their survey of the US cities which pay the highest average salary for technology jobs. Established tech hubs such as San Jose, San Francisco and New York’s silicon alley rank highest in pay versus smaller cities such as Phoenix, St. Louis and Tampa. CyberCoders analyzed more than 3,000 technical job titles from around the nation to determine the highest paying cities for technology jobs.

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In February 2012, LivingSocial conducted an online survey among 4,000 Americans  and 1,600 additional respondents in Australia, Canada, Ireland, and the United Kingdom. The survey found that Americans, Canadians and Australians all gave U.S. tourists the title of the world’s worst tourists, while the Irish identified their British neighbors as the worst tourists, and the British called out the Germans for bad travel behavior.

The survey also found that 78% of Americans have visited at least one foreign country, 61% have visited multiple countries, and 36% have traveled to four or more foreign destinations. The average number of countries visited was more than four. Read more