If you make content for the internet, you’re likely familiar with SEO techniques and practices.
SEO Techniques to make your page more appealing to search engines, and appear higher in results, so that your website becomes more visible to potential visitors.
One detail often seems overlooked, though.
SEO means targeting your site to bots, automated software that crawls through HTML code looking for predetermined, objective markers and returning a score based on how many they find.
The results are then ranked by those software generated scorecards.
The problem is that quality is a subjective measurement, not an objective one.